The most trusted reports in the advisor-led travel market

Based on the largest travel advisor survey in the industry, our data-driven reports provide granular data for travel advisors, host agencies, suppliers, and industry leaders.

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About the Reports

The most complete picture of the travel advisor community. Period.

Actionable Data to Grow Your Biz.

Our annual report pulls back the curtain on advisor trends with data from nearly 4,000 travel advisors--including hosted, independent, employee-based, and franchise models. Whether you’re an advisor, host agency, consortia, supplier, or industry analyst, you’ll get the insights you need to understand advisor behavior, track shifts in the market, and make smarter, data-backed decisions.

New Travel Advisors

Build smarter from day one.

Use real advisor data to:

Benchmark startup costs and commissions
Build your business plan with confidence
Set competitive fees and choose the right tools

Experienced Travel Advisors

Level up with data-backed decisions.

Use the report to:

Compare income by niche, experience, and product
Refine your fee strategy
Discover the tech top advisors are using

Host Agencies & Consortia

Better support—and attract—the right advisors.

Tap into advisor insights to:

Optimize your commission structure and offers
Strengthen recruitment and marketing
Align your services with advisor needs

Suppliers & Travel Tech

Understand the people selling your product.

Leverage industry data to:

Track advisor sales trends by niche and product
Shape pricing and product strategy
Position your brand with the right tools and messaging

Partner With Us

How do you partner with us? It's simple.

Reach out to shayna@hostagencyreviews.com for sponsorship opportunities.

Reach out to jenn@hostagencyreviews.com if you would like to be a survey partner and support sharing the survey among your network.

Custom Survey Report for Your Segment

Participants who garner 50+ respondents receive a custom data report on their segment. (Here's a sample custom report.)

Data Scientist Luminary Award Eligibility

Promoting HAR's survey among your advisor networks is the only way for host agencies to receive a Data Scientist Award and a Galaxy Award. (For more info, see the full award requirements.)

Brand Recognition

Survey partners are listed in our survey report press releases (1–2), report downloads (3), and report summaries (3). (Find an example of an acknowledgment here.)