There’s a new name shaking up the Supplier commission space—and it’s one that many in the travel advisor community already know and trust.

After transforming how Travel Advisors manage and track their commissions, Sion is now bringing that same innovation to the supplier side of the industry. With the launch of its new product for hotels, DMCs, and tour operators, Sion is tackling one of the most frustrating pain points in the business: slow, outdated, and opaque commission payments.

And they’re not doing it alone.

Rocco Forte Hotels Becomes First Hotel Group to Join

The first hotel group to go live on Sion’s platform is none other than Rocco Forte Hotels, the internationally renowned luxury brand known for exceptional service and forward-thinking partnerships.

“When Travel Agents are happy, they book more—and that benefits everyone,” said Jan Arnold, Senior Vice President Sales at Rocco Forte Hotels. “Partnering with Sion allows us to streamline commission payments, ensuring our agents are paid faster and with complete transparency.”

The partnership signals a shift in how hotels approach Travel Advisor relationships—placing real investment behind agent satisfaction and efficiency.

A Long-Overdue Fix for a Broken System

Historically, commission payments have been mired in delays, high processing costs, and inconsistent tracking. Agents often wait weeks (if not months) to receive their payments, and suppliers spend countless hours navigating manual systems and reconciliation headaches.

Sion is flipping the script.

With the new supplier product, hotels and other suppliers can now:

● Pay commissions in days, not weeks.

● Access real-time tracking and reporting.

● Eliminate high third-party fees.

● Strengthen agency relationships and encourage direct bookings.

“The travel industry has been waiting for this shift,” said Irving Betesh, CEO at Sion. “We’ve already revolutionized how agencies handle commissions. Now, we’re giving suppliers the same speed, transparency, and control.”

Backed by Trusted Names Across the Industry

Sion’s supplier-side momentum is part of a broader wave of growth. On the agency side, Sion continues to expand its reach, with notable names like Bilt—who recently launched their Home Away from Home travel platform—now relying on Sion to support their travel business.

And it’s not just Bilt. Visionary brands across the travel landscape, including SHA Wellness, Queen of Clubs, and others, are choosing Sion to modernize their commission workflows and improve collaboration with the advisor community.

“At Queen of Clubs, we’ve been searching for a reliable and efficient alternative for processing advisors’ well-earned commissions quickly and safely,” the team shared. “As a 100% B2B company, our priority is clear: we pay our advisors weekly, immediately after their client’s final service. We feel confident that Sion will help us maintain this commitment with even greater speed, transparency, and efficiency.”

It’s a sign that Sion’s platform isn’t just a tech upgrade. It’s becoming infrastructure.

What's Next?

With more hotel groups expected to join soon, Sion is laying the foundation for a new standard in commission management—one that empowers both sides of the travel ecosystem. For agencies, it means faster payments and fewer headaches. For suppliers, it means deeper advisor loyalty and more time to focus on service, not spreadsheets.