Nexion Introduces “Smart Leads by Nexion”
Today, Nexion®, the travel industry’s premier host travel agency, is proud to introduce “Smart Leads by Nexion,” a mobile-focused lead generation program for Nexion agents. Utilizing a consumer-facing mobile application, Smart Leads by Nexion matches new, prospective clients with Nexion agents based on the consumer’s travel request. In addition, Nexion agents can communicate with their existing clients through the mobile application with outgoing notifications. The announcement was made during CoNexion 2014 taking place September 17-20, 2014, at the Renaissance Orlando at SeaWorld in Orlando, FL.
“An estimated 30 million travelers a month browse destinations on their mobile phones. Nexion understands that a large portion of those travelers enjoy the convenience of researching their desired travel destination on their mobile device, yet ultimately prefer the support of an agent to finalize their trip details and to be there in the event that an unforeseen circumstance occurs,” stated Nexion President, Jackie Friedman, CTC, CTIE. “As a lead generation program, Smart Leads by Nexion is a win-win for both the consumer and our agents.”
Friedman continued, “For the past year, Nexion has been laying the groundwork and working side-by-side with an application development team to ensure all of our goals were met. Through this program, I am confident we’ll be able to humanize what is known as the ‘mobile booking experience.’ Someone’s time and money should not be left to chance, and that’s where our agents can step in and ensure an expert is always advocating on behalf of each consumer and client.”
The focus of Smart Leads by Nexion is to acquire new clients and match them with a Nexion agent through a strict qualification and vetting process based on the consumer’s request. In addition to communicating with their clients through push notifications, Nexion agents will be able to put their brand in the hands of their clients by providing clients with destination content, travel products, supplier promotions and travel quotes.
The mobile application that supports Smart Leads by Nexion is currently available for iPhone users and will be available to Android users in the fall.
Travel professionals interested in learning more about how to Be NEX and succeed as a professional business owner, backed by Nexion’s many great benefits such as CoNexion, are encouraged to call 800-747-6813 or email [email protected]
